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Real Estate Marketing Manager

Company: Paradigm Advisory at Compass Real Estate
Location: Jersey City
Posted on: July 6, 2024

Job Description:

We are seeking a full-time in-office Marketing Manager with high-level Graphic Design experience to help create beautiful designs for a top luxury real estate sales team in New York City. You will work closely with senior leadership to implement 360-degree marketing encompassing digital and print campaigns, social media, advertising, and public relations.

This candidate understands the New York luxury real estate sector and is passionate about all aspects of design and culture including architecture, interior design, hospitality, and fashion.

--- Oversee team branding by ensuring the overall aesthetic and messaging are consistent across all projects, deliverables, and platforms.
--- Create print marketing collateral such as property brochures, client presentations, advertising, flyers, and postcards.
--- Produce digital social assets for social media including Instagram story slides & videos, grid posts, reels, and graphics.
--- Digital creative assets for email campaigns, party invitations, and responsive websites utilizing templates, advertising, and packaging.
--- Planning and developing social media campaigns (mainly Instagram).
--- Content creation for the monthly newsletter.
--- Copywriting for listing descriptions and monthly newsletter.
--- Leading photoshoots and corresponding with contractors such as virtual stagers and floor plan technicians.
--- Manage websites by ensuring properties, photos, copy, and team members are updated.
--- Manage client and community events including development launch parties, open houses, and fun team outings.
--- Connect with our internal Public Relations department to pitch properties for press opportunities.
--- Updated CRM database including the distribution list for clients and brokers.
--- Oversee all client gifts and holiday cards.
--- Collaborate with the Team and ensure the creative direction is ahead of trends and stays on par with and exceeds the current team brand.

--- 3+ Years in the real-estate luxury sector working on projects from small to large scale.
--- A passion for marketing and a pulse on current and future marketing trends.
--- Sophisticated eye for design, photography, and video.
--- Highly organized, professional, and detail-oriented.
--- Able to multitask and jump on a project with a quick turnaround.
--- Google Suite proficient.
--- Understanding of email marketing platforms similar to HubSpot or MailChimp.
--- InDesign, Photoshop, Canva, and Instagram expert.
--- This is an in-office position at our office in Union Square.

About Company:
Founded by Scott Hustis and Mark Jovanovic, Paradigm Advisory strives to be the blueprint for a transformational approach to real estate. Leveraging decades of combined experience and expertise to help our clients achieve their real estate goals, we bolster the experience and process with the highest level of advisory and concierge service and process-driven strategies.

We transcend industry standards with a first-rate team whose broad range of services stems from each member's highly specialized skill set. With our deep knowledge of the market, economics, construction, architecture, and design, we cater to our client's needs and create value in maximizing the experience while helping them make wise decisions in order to achieve their goals. Our flexibility - balanced by steady discipline and guidance - allows us to offer tailor-made solutions for our global clientele.

Keywords: Paradigm Advisory at Compass Real Estate, Jersey City , Real Estate Marketing Manager, Advertising , Jersey City, New Jersey

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