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Ad Sales Analyst, Programmatic

Company: Forbes Media
Location: Jersey City
Posted on: June 4, 2021

Job Description:

Forbes champions success by celebrating those who have made it, and those who aspire to make it. Forbes convenes and curates the most influential leaders and entrepreneurs who are driving change, transforming business and making a significant impact on the world. The Forbes brand today reaches more than 140 million people worldwide through its trusted journalism, signature LIVE and Forbes Virtual events, custom marketing programs and 32 licensed local editions in 71 countries. Forbes Medias brand extensions include real estate, education and financial services license agreements. For more information, visit the Forbes News Hub [ or Forbes Connect [ Forbes Medias Revenue Operations team is currently seeking anAd Sales Analyst, Programmatic Operations.This position reports to our Associate Manager of Programmatic Operations & Sales. As advertisers begin shifting sales to a programmatic structure, our goal is to optimize Forbes revenue within these platforms. Our programmatic team works directly with exchanges, trading desks, and demand-side platforms to set up and execute media buys in an automated fashion. Responsibilities: Maintaining the full lifecycle of a Programmatic Guaranteed campaign (includes daily interaction with clients, DSPs, and agencies)Generate reporting analysis to better optimize and execute strategy and best practices and collaborate findings with peers Assist with day-to-day campaign performance management including pacing, troubleshooting, and optimizations across all campaigns for maximum revenue generationRespond to various media inquiries building and managing relationships with external partnersLead client and partner communications around operational and performance areas as needed Assist in the development of client-facing campaign performance reports Help identify new opportunities, and present recommendations for growth (i.e. new technologies, improved optimization, ad placement audits, etc.). Requirements Digitally focused individual with 1-2 years of experience in the digital media space.Strong communication and organizational skillsPrior experience within ad-tech and publisher monetization platforms and tools Advanced Excel Skills (Pivot Tables, V-Lookups)Ability to be flexible and adaptable to changing business needsMust be detail oriented Time management is key!Eager to stay up to date with industry news, trends and events.Willingness (and passion) to learn.Bachelor's degree required.

Keywords: Forbes Media, Jersey City , Ad Sales Analyst, Programmatic, Other , Jersey City, New Jersey

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