UX/CRO STRATEGY & Design LEAD (Freelance)

Company: IQuanti
Location: Jersey City
Posted on: May 13, 2022

Job Description:

Job Description We are in need of a freelancer for this role. iQuanti is a data-driven performance marketing firm that drives growth in traffic, conversions, and revenue for some of the world---s largest brands. Thanks to our quantitative approach and our relentless focus on client success, we have a 90% client retention rate. Working at iQuanti means you'll be on the cutting edge of digital marketing. Because we are always on the hunt for opportunities to learn and grow, we truly value diversity --- and seek to hire from a variety of academic and professional backgrounds. What It's Like to Work Here Want to use best-in-class analytics tools to solve big problems for blue-chip clients? This is the core of what we do at iQuanti. If there's a single word that defines what it's like to work here, it's impact. Our clients - some of the world's largest banks, financial-services companies, insurers, retailers, and hospitality brands --- reach tens of millions of consumers every day. As an iQuantian, you'll harness both quantitative & qualitative insights to help these companies increase awareness, engagement and conversion by optimizing their visitors jouneys. While we're focused on driving results at the enterprise level, we also value entrepreneurial spirit. If you are independent and self-directed, you'll thrive at iQuanti. About This Role We are looking for a senior level UX lead with a broad set of reserch, strategy and design skills, for our User Experience (UX)/Conversion Rate Optimization (CRO) practice area. The role is responsible for crafting conversion centric UX recommendations, designs and testing roadmaps for our clients. The ideal candidate is able to rapidly identify opportunities to optimize the journey from site analytics, huristic, competitive, best practice evaluations and develop compelling, actionable, feasible and mesurable recommendations. The ideal candidate: Uses a blend of quatitative and quantitiatve insights to drive decisions and possesses a broad breadth of user experence skills, including product experience strategy, research, requirements gathering, cross functional collaboration, information architecture, task flow optimization, interaction design, content strategy, delivery, measurement, and progressive optimization. Is passionate; self-starting; efficient; learns & adapts rapidly; enjoys problem solving; is a thoughtful communicator; enjoys mentoring and helping others; and works collaboratively to effect change across the organization. They communicate and produce work product that demonstrates expertise; inspires confidence & trust; and produces positive outcomes. Experience managing A-B & multi-variate testing tracks and creating ADA - Accessible design is a plus. Responsibilities include: Identify opportunities to optimize user journeys from site analytics, huristic, competitive, best practice evaluations and develop compelling, actionable, feasible and mesurable recommendations Develop roadmaps and actionable goals from qualitiative and quantitiative analysis Lead/excute research studies Create qualitative personas, user needs, journey maps, information architecture, interaction designs and click through prototypes Lead with authority, confidence and enthousiasum Drive client engagements as a UX/CRO lead Mentor and supervise junior team members Contribute to: estimation, project planning, practice development and new business pitches develop standards, best practices, case studies and training materials to broaden the overall understanding and adoption of the UX/CRO soltuoins practice develop process and deliverables to improve quality and efficiency Qualifications Minimum of 3-5 years--- experience in a senior level UX role A bachelor's degree or equivalent work experience in a related field (e.g., Human centered design, UX, Statistics, Information Science, Digital Marketing, etc.) Must be able to work collaboratively and communicate effectively across all levels of the organization Experience of working in an agile work environment with tech teams Strong project management skills Experience of setting up and executing A/B and MVT tests a plus Company Description iQuanti is an independent performance marketing firm created to better utilize data in the relentless pursuit of value for clients by driving business outcomes in digital performance marketing channels. Beyond campaign strategy, management and optimization we engage with clients to understand their business, and use data insights to drive strong business outcomes. Through a data-science led approach to client problem-solving, we---ve created a differentiated suite of product-driven service offerings that we deploy to clients including a search-predictive efficacy platform called ALPS. We---re 200 people strong worldwide with hubs in Jersey City, NJ as well as Bangalore, Dallas, Chicago, Mexico City and London

Keywords: IQuanti, Jersey City , UX/CRO STRATEGY & Design LEAD (Freelance), Other , Jersey City, New Jersey