Industry Marketing Manager, Financial Services, AWS Industry Marketing
Company: Amazon Web Services
Location: New York City
Posted on: April 1, 2026
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Job Description:
Amazon Web Services is seeking a results-driven Industry
Marketing Manager to spearhead the development of our customer and
events marketing strategy aligned to financial services,
represented our owned events and industry sponsorships. This role
combines strategic thinking with hands-on execution to drive
measurable business outcomes by reaching existing and new customers
across the industry. This role would own the overall event strategy
for our most important events, customer engagement activities, and
sit at the center of a cross functional team driving the launch and
completion of these events. The person in this role will partner
with internal teams such as product marketing, field marketing,
business development, solutions architecture, sales, and event
logistics. To be successful in this role, you will need to utilize
exceptional project management skills to manage pre-event
communication, event planning, and post-event follow-up to optimize
lead generation opportunities. This highly motivated and extremely
organized candidate must have experience planning complex in-person
events, managing projects happening concurrently, possess
exceptional written and verbal communication skills, be comfortable
working with both internal and external customers at all levels,
and have experience working with global stakeholders. This person
will need to work effectively within a small team and think
strategically, while also rolling up their sleeves and getting
stuff done – no detail will be too small and they'll never say
"that's not my job". They’ll obsess over details, display poise and
sophistication in fast-moving situations, embrace ambiguity, and
deliver results. Success Measures: • Pipeline influence and revenue
contribution from events • Engagement metrics and program ROI •
Program execution quality and timeliness • Process improvement and
best practice contributions This role travels up to 20-30% of its
time, including internationally. AWS Marketing leads the charge in
cloud innovation, inspiring and empowering customers and partners
to unlock their cloud potential. We shape AWS's industry perception
through compelling narratives that demonstrate our leadership in AI
and transformative solutions, while driving customer growth across
our vast service portfolio. Our team delivers personalized,
connected experiences that foster AWS adoption across diverse
industries, continuously adapting our strategy to stay ahead in our
digital-first world. Join our forward-thinking team to shape the
future of cloud computing, contributing to strategic initiatives
that respond to evolving technology, industry, and customer
requirements. You'll collaborate globally to translate complex
technology into clear, valuable solutions, creating impactful
programs that drive AWS's growth in an inclusive, collaborative
environment where diverse perspectives and bold thinking thrive.
Key job responsibilities • Strategic Event Planning and Execution:
Develop and maintain an events roadmap that integrates seamlessly
with marketing and organizational goals. • Project Management:
Oversee all aspects of event, supported by the AWS Events Team. •
Stakeholder Communication: Serve as the primary point of contact
for internal stakeholders, ensuring clear and effective
communication. • Tactical Excellence: Maintain an acute attention
to detail while managing the broad strategic vision, ensuring
flawless execution of event-related activities. • Data-Driven
Reporting: Deliver comprehensive post-event reports, offering a
data-driven analysis of opportunities developed and influenced.
This includes attribution analysis to understand the impact of each
event on lead generation and conversion. • Materials Packaging:
Coordinate the design, production, and distribution of event
materials, ensuring they are of high quality, align with brand
standards. • Continuous Improvement: Utilize feedback and analytics
to recommend and implement improvements for future events, aiming
for innovation in how we present our brand and engage with our
audience. • Customer Advocacy: Deliver relevant case studies in
various formats for use by marketing and sales; align with
stakeholders on needs; guide customer speakers; write, gain
approval, and track submissions of abstracts for calls for
speakers; maintain relationships with organizations to position AWS
preferred customer speakers at events. - 6 years of professional
non-internship marketing experience - 7 years of developing and
managing acquisition marketing or channel programs experience -
Experience using data and metrics to drive improvements -
Experience building, executing and scaling cross-functional
marketing programs - Experience developing and executing campaigns
across a multitude of timezones and languages - Experience driving
direction and alignment with large cross-functional teams and
agency partners - Experience designing and executing joint
marketing plans with strategic alliance partners with global
footprint Amazon is an equal opportunity employer and does not
discriminate on the basis of protected veteran status, disability,
or other legally protected status. Our inclusive culture empowers
Amazonians to deliver the best results for our customers. If you
have a disability and need a workplace accommodation or adjustment
during the application and hiring process, including support for
the interview or onboarding process, please visit
https://amazon.jobs/content/en/how-we-hire/accommodations for more
information. If the country/region you’re applying in isn’t listed,
please contact your Recruiting Partner. The base salary range for
this position is listed below. Your Amazon package will include
sign-on payments and restricted stock units (RSUs). Final
compensation will be determined based on factors including
experience, qualifications, and location. Amazon also offers
comprehensive benefits including health insurance (medical, dental,
vision, prescription, Basic Life & AD&D insurance and option
for Supplemental life plans, EAP, Mental Health Support, Medical
Advice Line, Flexible Spending Accounts, Adoption and Surrogacy
Reimbursement coverage), 401(k) matching, paid time off, and
parental leave. Learn more about our benefits at
https://amazon.jobs/en/benefits . USA, NY, New York - 130,000.00 -
185,000.00 USD annually USA, WA, Seattle - 118,200.00 - 160,000.00
USD annually
Keywords: Amazon Web Services, Jersey City , Industry Marketing Manager, Financial Services, AWS Industry Marketing, PR / Public Relations , New York City, New Jersey